To advance social and economic development of India by enabling women to obtain formal employment with regular monthly salaries and less than a 30 minute commute
As per a Bloomberg report, it is estimated that India could lose up to USD 6 trillion in GDP by 2050 if we do not utilize the female workforce. In order to grow as a strong nation, with a booming economy, it’s crucial that we utilize the untapped potential of our women workforce and focus on women empowerment.
DECODING THE VICIOUS CYCLE
Unnati - empowering women, a women’s economic empowerment initiative, aims to address the barriers that keep women from being a part of the workforce. We strive to create enabling conditions that support women unleash their potential. We have identified the following barriers:
Women devote 7.8x more time in unpaid domestic work
Commuting to work for most women takes on average 2-4 hours
Women are the primary caregivers. If accessing childcare, women's incomes increase by 50% or more
The need for outsourcing household responsibilities makes it unviable for women to engage in formal employment
87% women leave their jobs due to safety issues
UNNATI - EMPOWERING WOMEN
Power to our women, more power to our nation
The need of the hour is to redesign our social and economic infrastructure to create conditions for women to work consistently throughout their career.
With ‘Unnati - empowering women’ our vision is to advance social and economic development of India by enabling women to obtain formal employment through regular monthly salary and less than a 30 minute commute.
‘Unnati - empowering women' is a platform to make the workforce more gender-inclusive. Our approach involves the below:
- Skill and prepare women for formal employment
- Offer financial incentives and logistical support to corporates to increase their female workforce
- Provide supportive services to working women to lower attrition, increase productivity, and enable growth
- Advocate for policies that create enabling conditions for women at the workplace
We believe project ‘Unnati - empowering women’ is a meaningful step to give millions of Indian women the opportunity to strengthen our nation and in turn, strengthen themselves and their families.